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How to prove Marketing’s value is 5X revenue

Do you struggle trying to prove Marketing’s “value”? If so, this article is for you. Marketers are some of the most intelligent people I know. They know details inside and out. [...]

Okna Dealers

Pricing 2 – Direct

Industrial Marketing Collective Live April 17, 2025- “Driving Conversions using Price Curiosity”

This session discussed how to use the Price Curiosity Sales Sequence (PCSS) to engage new prospects first (before the competition), build value and shape requirements to win more deals at a [...]

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Pricing Page Example – Peters’ Heat Treating (Industrial Services)

Peters’ Heat Treating provides metallurgical, heat based services for precision manufacturing clients in Aerospace, Manufacturing, et al. Changes: 1) We changed the “Request a [...]

Pricing Page Example – Douglas Machines (Industrial Equipment)

Douglas Machines Corp. offers commercial and industrial washers for containers used in the bakery, meat, poultry, food processing and packaging and industries. Its products range in price from [...]

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GreenBytes – Equipment Manufacturer

GreenBytes provided data storage products that dramatically improved the performance of large software applications. Products ranged in price from $25,000 to $100,000+ and were sold via Value [...]

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