Boost Sales Lead Generation With These 9 Marketing Tips

Internet marketing can be a tough game to play. There are so many ways to promote a business online to generate sales leads. So whether you need more techniques to add to your own internet marketing plan or if you’re looking for whole new plan, take a look at the tips listed below.

1.  If you’re photogenic and don’t get nervous on camera, then promoting your product with a vlog might improve web traffic. For certain people, video has a huge advantage over text. A charismatic person can do a much better job building rapport between himself and his customers using the video format than with just words on a page.

2.  Use viral videos to get huge numbers of visitors to your site. It takes a bit of ingenuity and thinking outside the box to create a video that will attract hundreds of thousands or even millions of views, but if you can do it correctly, it will have far more impact on sales than any other type of campaign.

3.  If at all possible, network with influential people in your niche to improve your credibility. If you can get a respected person in your niche to endorse your product, your sales will rise overnight. One way to build credibility with these influencers is to contribute useful content to their social media feeds.

4.  Make your ads into a story or how-to, FAQs or general articles. Delivering an advertisement in such a manner entices website viewers to view your ad without acknowledging it is an ad. By the time you display your sales pitch, readers are already hooked on your informative and useful content surrounding and focused on your ad.

5.  Creating and maintaining a blog for your Internet business gives it a personality that customers can connect to. Utilizing this tool for updates, releases and promotions. A blog is priceless additionally it offers you a unique opportunity to increase sales leads. Visitors to your blog will remember your helpful tips, facts, advice, etc, to set your business apart from the crowd which will generate sales leads for you.

6.  Always strive to improve your website even if you become content with it and you are doing well in sales. While being at the top, there are always other companies seeking to bring you down. Therefore, you should always be focused on improving your weakest links, to maximize profits and stay ahead of competitors.

7.  For B2B high-tech companies, offering customers the option for a self service quote will increase B2B sales leads that otherwise would have been lost due to the “request a quote” forms. It is a simple matter of utilizing a self service pricing tool which captures sales leads quickly versus a long lengthy form which many avoid like the plague. Allowing customers this freedom not only nurtures your business but establishes a good working relationship to boost sales leads.

8.  Use offline advertising to get traffic to your site. Because you’re doing internet marketing, you might forget that you have the offline world available to you as well. You have buyers all around; they read offline newspapers, classified ads, and magazines. Placing advertising where they already look each day means additional website visitors and inevitably more sales leads.

9.  Another marketing tip is to set up a contest in which you give a prize to anyone who can find five or more misspelled words within your website’s content. This is a clever way to get people to read your website and/or blog, and it should increase sales leads.

Internet marketing can be a very effective tool to have in your arsenal for whatever business needs you may have. You may already have a good website and want to know how to promote it further or you may want to learn something new for your marketing plan. Hopefully these tips will help.